The cost performance ratio is too low! Redmi K60 is a rare emergency price reduction. Can it return to position C?

Redmi was forced out of price performance. Realme ONEPLUS did a good job!

The K60 series was launched only one and a half months ago, and there was also a Spring Festival holiday in the middle. Among them, the K60 took the lead in price reduction. The 512GB version of Redmi K60 announced a price reduction of 300 yuan, and users who have previously purchased the 512GB version can enjoy price protection. For other versions, you can get a Redmi bracelet 2.

This move, I think, illustrates several current situations. First of all, the price of Redmi K60 was really high, which deviated from the original intention of the ultimate cost-performance ratio. Secondly, the 512GB version doesn't seem to sell much, otherwise it wouldn't dare to offer price protection to all users. In addition, the new products of friends are really cruel, and it is rare to force Redmi to bleed.

Can Redmi's K60 return to position C after price reduction? I don't think so. In addition to the 512GB version, other versions will also be given a bracelet of 169 yuan. Is this missing for ordinary users? Is it rare? Will it be the key to choose a mobile phone? By the way, after the price adjustment, the 12GB+256GB and 12GB+512GB of K60 are both 2999 yuan, which is embarrassing for the former.

Secondly, for the Realme GT Neo5 and ONEPLUS Ace2, you can hold still first, and then even if you don't send a bracelet, you can also consider sending a headset. Anyway, it is very flexible to operate. But in my opinion, the new products are still enough without these gifts.

First of all, the beauty and workmanship of this wave of new products. Compared with OnePlus, Redmi is superior and the quality is reliable. Here we have to talk about the personal experience of a friend who chose the Redmi K50 Ultimate Edition on November 11 last year. The machine in hand had some defects such as the camera was skewed and the gap between the left screen and the frame was large. After the replacement, the machine encountered the problem of partial inflexibility of the touch control. After the replacement again, the normal machine was used. Having said this, I have to sigh that this friend has a big heart, so I still choose Redmi.

Next is the specific configuration. The main advantages of Redmi K60 are 2K screen, 30W wireless charging and 5500mAh large battery. However, the 1.5K screen of friends is really not bad. With Ace2, there is also a micro-curve screen. In terms of battery life, it is hard to say who has a longer battery life compared with the model with a 1.5K screen and a 5000mAh.

The K60 is only equipped with 67W wired fast charging, and it takes significantly longer to charge a larger battery. The real GT Neo5 has a 240W/150W fast charge, and the Ace2 has a 100W fast charge. Obviously, the K60 is a fiasco in charge efficiency. In addition, the camera configuration of the K60 is also very stingy. The OV64B main camera obviously can't beat the Sony IMX890, the flagship of the friend company. As for the front self-shot, it has always been the weakness of Redmi. Even if everyone is 16 million pixels, there is no suspense about winning in this link even if there is a combination of green factory blood and true self.

After the release of ONEPLUS Ace2 and Realme GT Neo5 on Monday last week, Redmi K60's product strength and price were continuously hit by friends. Some netizens found that the president of Xiaomi Group @ Lu Weibing did not speak on Weibo for more than 72 hours at one time, and under his Weibo, there were many questions from rice fans and netizens. The pressure can be imagined.

Continuous passivity is not the way. It must have been a very difficult time for the Redmi team this weekend. In the new week, we finally came up with new countermeasures. We also specially emphasized that "Redmi is the only one that can surpass Redmi in terms of cost performance". On the surface, it is tough, but the truth is soft. How much rice flour can be saved by the forced price reduction remains to be verified by time. However, this farce is a wake-up call for Xiaomi and Redmi. In 2023, it is still not objective. Xiaomi still has to make a big move to build a car. Both Xiaomi and Redmi mobile phones are far from ready to float.

Keke comments: just after the Spring Festival of 2023, the price/performance competition of domestic mobile phones has become fierce. Even Redmi, which used to be good at price/performance, has been beaten, and the rare emergency price reduction, this wave is really forced. Although this wave of coping strategies is decent and conscientious, it is difficult to hide the embarrassment of the lack of K60 products and the high price. The iQOO on the other side is about to move, right?

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