What is the reason why Samsung still ranks first in the world after its sales of 260 million yuan disappear in China?

Let's talk about mobile phones again today. The protagonist is Samsung, which has faded out of the domestic market. I believe you also know that people around us are struggling with Xiaomi, OV, Huawei and Apple when buying mobile phones. There are few people using Samsung. So Samsung lacks so many consumer groups in China. Is it difficult? In fact, Samsung shipped 260 million smart phones last year, accounting for 21.6% of the global mobile phone market share. Even Apple has to eat "exhaust" behind.

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How did Samsung exit the domestic market?

This topic can also be traced back to 2016, when Samsung released the Note7 series. Not long after the first batch of users took over, there was an "explosion door" event in this series. In just one month, there were 35 explosions of this series in Asia. Even so, Samsung still did not pay attention to our domestic market. All Samsung Note7 series were recalled worldwide, but our domestic market was omitted, and we treated them differently, Domestic consumer frying pan. In the period after that, there were seven explosions of Samsung Note7 in our domestic market. At this point, Samsung admitted that there was a problem with the battery in its own products.

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Next came a more outrageous scene. At the Samsung China order meeting in Shijiazhuang, Samsung executives refused to lower their noble heads to apologize to Chinese consumers, and forced Chinese employees to kneel down to apologize. Those executives who did not kneel down were forced to press down and let the Chinese apologize for them. It was unthinkable. So after that, Samsung has no place in our domestic market.

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Even so, Samsung continues to hold the first place in the world in terms of sales. How did it do that?

Samsung has a complete industrial chain. In addition to the operating system, it can be self-sufficient. It doesn't need to look at people's faces, and it won't be "stuck" like our domestic manufacturers. For example, Samsung has its own Orion chip, its own OLED screen, NAND flash memory and CMOS sensor, which saves time for import. In addition, Samsung has retail stores, authorized service centers and after-sales centers in various countries around the world, which can be said to be deeply rooted. It is difficult to make foreign consumers change their consumption view in a short time.

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Back to self-sufficiency, Samsung has a complete industrial chain, which can reduce costs, increase profits, shorten the construction period and speed up the delivery efficiency. In addition to the retail stores all over the world, the sales volume is naturally very good. Finally, Samsung's technology is really very good, both in appearance and hardware. More importantly, Samsung has multiple production lines, and the production line that once served our domestic market is the worst. So foreign consumers and Samsung we use are not the same concept of mobile phones, so we do not like Samsung like Apple, while foreigners prefer Samsung.

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After all, Samsung's popularity in foreign countries has nothing to do with us. Now, our domestic machines are also developing well, and they are not even inferior to Samsung in terms of quality. Moreover, many domestic consumers have said that they do not like Samsung's operating system, and the operation logic is not simple enough. At present, the domestic machine still needs to strengthen its own research technology, and it is possible to reach the height of Samsung in the future.


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